DEEP: 2013 Individual/Civic Group GreenCircle Award Recipients

GreenCircle Award Recipients
2013 Individual / Civic Group

Name of Individual or Civic Group

Category/Activity

Description Of Activity

Dan & Sam Kruger
Orange, CT

Successfully implement an innovative and unique pollution prevention plan or recycling program that generates an environmental benefit.

Dan and Sam Kruger started working for the No Butts About It (NBAI) cigarette litter campaign a few years ago. The NBAI raises awareness and provides solutions to cigarette butt litter. Cigarette butt litter is the most prevalent form of litter as more than four trillion butts are littered every year. It is, therefore, an important environmental issue to address. Since 1996, the campaign has contacted businesses, government, and individuals to alert them of the environmental hazards associated with dropping cigarette butts. In addition, the campaign provides solutions to the littering conduct, such as portable and permanent ashtrays as well as PSAs to raise awareness.

The NBAI campaign has partnered with Keep America Beautiful (KAB) to create the first statewide Cigarette Litter Prevention Program (CLPP). The CLPP continues to grow in scope every year. A variety of entities are proudly engaging in this effort such as Orange and Woodbridge, Hammonasset State Park and others. The program goal is to get more businesses in Connecticut involved and serve as a model to other states across the nation to battle butt litter. Places having employed the program have witnessed a 50% or more decrease in littered butts. This has a positive impact on the environment as it is safer for animals and marine life that might eat it, better for water quality since 80% of dropped butts find their way into a water source, and important for the prevention of needless fires that could start from discarded lit butts.

The primary role of Dan and Sam for the NBAI involves finding places and people to contact, preparing and mailing out letters, and talking to interested parties who respond. Moreover, scans are conducted before and after implementation of the CLPP at some of the locations to record the results. The NBAI campaign maintains contact with its partner, KAB, to discuss how the two organizations can continue this effort and expand the number of participants.

Robert Silvestri
Hamden, CT

Voluntarily contribute significant time or resources to environmental instructional programs.

Mr. Robert Silvestri chaired the Connecticut Business and Industry Association's (CBIA) Air Task Force subcommittee from 1996 through December 1999. During this time he become concerned as to how he might be able to communicate environmental issues related to air pollution. While he was able to obtain some updates at the federal level, he was unable to find a suitable publication that would focus on how federal rulemakings could affect business and industry in Connecticut or a suitable publication that could track Connecticut's rulemaking. As a result, he created "Air Waves," a publication that creates public awareness about the importance of clean air. Its purpose is informational as it provides upcoming events on the state and federal fronts with regard to air quality and emissions. It improves access to information on clean air issues including links for additional information such as contact names and numbers for Connecticut regulators as well as links to  federal and state agencies. The paper format publication reaches a wide number of stakeholders at no cost.

Although Mr. Silvestri retired from his role as chair of the Air Task on December 1999, he continues to author the publication on a monthly basis making it available through CBIA to its members. This resource is also available through the CBIA website to its approximately 400 Policy Council members. In addition, outreach for the publication is continuing through the CT Environmental Forum and the New England Section of the Air & Waste Management Association and to other members of the regulated business and industry community.

Dave Steinmetz
Woodbridge, CT

Successfully implement an innovative and unique pollution prevention plan or recycling program that generates an environmental benefit.

Dave Steinmetz created the No Butts About It (NBAI) cigarette litter campaign with his sisters in 1996. Since then, the NBAI raised awareness and provided solutions to cigarette butt litter. Cigarette butt litter is the most prevalent form of litter as more than four trillion butts are discarded every year. It is, therefore, an important environmental issue to address. The campaign attempts to contact businesses, government, and individuals to alert them of the environmental hazards associated with dropping cigarette butts. In addition, the campaign provides solutions to the littering conduct, such as portable and permanent ashtrays as well as PSAs to raise awareness.

The NBAI campaign has partnered with Keep America Beautiful (KAB) to create the first statewide Cigarette Litter Prevention Program (CLPP). The CLPP continues to grow in scope every year. A variety of entities are proudly engaging in this effort such as Orange and Woodbridge, Hammonasset State Park and others. The program goal is to get more businesses in Connecticut involved and serve as a model to other states across the nation to battle butt litter. Places having employed the program have witnessed a 50% or more decrease in littered butts. This has a positive impact on the environment as it is safer for animals and marine life that might eat it, better for water quality since 80% of dropped butts find their way into a water source, and important for the prevention of needless fires that could start from discarded lit butts.

The primary role of Dave Steinmetz for the NBAI involves finding places and people to contact, preparing and mailing out letters, and talking to interested parties who respond. Moreover, scans are conducted before and after implementation of the CLPP at some of the locations to record the results. The NBAI campaign maintains contact with its partner, KAB, to discuss how the two organizations can continue this effort and expand the number of participants.

In addition to his initiatives with KAB, Dave Steinmetz has been working on other initiatives such as Keep Schools Beautiful Day.


GreenCircle Award Recipients | GreenCircle Award Program

Content Last Updated on December 3, 2014